Blue Cross Blue Shield of Rhode Island

Mobile Your Blue Store

Blue Cross Blue Shield of Rhode Island needed a way to increase community presence and bring Agents to members for on-the-go customer service. They turned to EventNetUSA to make the Your Blue Store experience mobile with a custom experiential bus.

A LOOK BEHIND THE SCENES

  • Identified and facilitated purchase of used bus that met strict program requirements
  • Removed all existing furnishings, fixtures, walls and flooring to rebuild to design specifications
  • Designed and built custom two-office mobile retail store complete with reception and waiting area
  • Mimicked design aesthetic of brick and mortar stores for authentic BCBSRI brand appearance

Turnkey Service Offerings:

  • Ideation, Design & Brand Customization
  • Graphic & Display Production
  • Venue & Vehicle Procurement
  • Routing & Logistics
  • Staffing & Training
  • Budget Forecasting and Management
  • Liability Insurance & Risk Management
  • Account Management & Reporting
  • Social Media Integration
  • Permitting & Legal

ASK US ABOUT THESE RELATED CLIENT PROJECTS

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