![](https://eventnetusa.com/wp-content/uploads/2021/12/garnier-case-study-400x400.jpg)
Megabrand Garnier and upcycling pioneer TerraCycle partnered with EventNetUSA for the Garnier Greener Tour. The tour held events at Wal-Mart’s all over the country to raise awareness about the recyclability of cosmetic packaging, encourage people to think differently about waste, and teach simple ways to have a positive impact on the environment.
EventNetUSA helped Garnier and TerraCycle catch the attention of every Wal-Mart consumer with an impressive glass enclosed truck, Garnier styling stations and games and giveaways located near to the store entrance/exit.
A LOOK BEHIND THE SCENES
- For the Garnier Greener Tour, EventNetUSA produced and managed the glass truck, styling stations, display pieces, games and contests, site logistics for 30 Wal-Mart locations, staffing and routing.
- The glass truck featured interactive education displays demonstrating ways to recycle empty hair care, skin care or cosmetic packaging.
- Each event set-up included Garnier styling stations, TerraCycle collection bins to encourage consumers to recycle empty personal care and beauty items; a TerraCycle representative on site to educate on recycling and upcycling and fun games and activities.
- Brand Ambassadors located near store entrance and exit doors educated passersby on Garnier products, recycling and upcycling as well as passed out product samples.
![](https://eventnetusa.com/wp-content/uploads/2021/12/garnier-mg-1064-1024x768.jpg)
![](https://eventnetusa.com/wp-content/uploads/2021/12/garnier-case-study-400x400.jpg)
![](https://eventnetusa.com/wp-content/uploads/2021/12/garnier-case-study3-400x400.jpg)
![](https://eventnetusa.com/wp-content/uploads/2021/12/garnier-case-study4-400x400.jpg)
![](https://eventnetusa.com/wp-content/uploads/2021/12/garnier-greener-400x400.jpg)
![](https://eventnetusa.com/wp-content/uploads/2021/12/terracycle-cans-400x400.jpg)
![](https://eventnetusa.com/wp-content/uploads/2021/12/garnier-case-study5-400x313.jpg)
![](https://eventnetusa.com/wp-content/uploads/2021/12/garnier-300x169.png)
![](https://eventnetusa.com/wp-content/uploads/2021/12/5512337513-647d76684f-1-300x205.jpg)
Want to reach consumers at retail locations where your product is sold?
QUICK STATS
- 30 Wal-Mart stores
- 36,000+ passive impressions
- 17,000+ active impressions
- 11,000+ direct impressions
- 20,000+ product samples
ASK US ABOUT THESE RELATED CLIENT PROJECTS
![](https://eventnetusa.com/wp-content/uploads/2021/12/walmart-300x40.png)
![](https://eventnetusa.com/wp-content/uploads/2021/12/walgreens-300x76.png)
![](https://eventnetusa.com/wp-content/uploads/2021/12/bn-300x75.png)
![](https://eventnetusa.com/wp-content/uploads/2021/12/logo_costco-300x83.png)
![](https://eventnetusa.com/wp-content/uploads/2021/12/sams-300x150.png)